Subsidiary of EasyFill AB (publ) listed as a supplier to FreshStop – EasyFill receives an order for plastic shelves to South Africa
EasyFill AB (publ), through its partially owned sales company CSS Clever Shelf Systems, has been listed as a supplier to FreshStop – one of South Africa's largest chains of convenience stores. In connection with this, EasyFill AB (publ) has received an order for plastic shelves worth EUR 63,000, with delivery scheduled for mid-April.
FreshStop operates over 300 stores adjacent to Caltex stations across South Africa and is a leading player in the country's convenience sector. EasyFill’s shelving system has now been specified to be included in all new stores in the chain, as well as in existing stores that are to be updated and modernized. By using EasyFill’s shelving system, product display and store efficiency are improved, while restocking time is reduced. Thanks to the inclination of the shelves, products automatically slide forward, ensuring that they are always well-stocked, while rear loading ensures that the coldest beverages are always at the front.
Steve English, Sales Manager at CSS Clever Shelf Systems, looks forward to continued collaboration:
– We are proud that FreshStop is satisfied with the installations carried out so far and that we can now deliver more shelving systems to their stores. Our solutions contribute to easier handling for store staff and a better experience for customers.
FreshStop Head Office has expressed its full support for the use of this shelving system, emphasizing that it provides retailers with significant operational, functional, aesthetic, and financial benefits.
The plastic shelves are the same as those used in the patented TurnLoader™ solution, but in this case, it concerns EasyFill’s backfill system, where replenishment is done from a rear cold room. The steel components are manufactured in South Africa, while the shelves are shipped from Europe.
– Our strategy is to manufacture steel components locally near the customers and only ship the plastic shelves, which both reduces costs and improves sustainability in our supply chain, says Tobias Sjölander, CEO, EasyFill AB (publ).
This order and FreshStop’s internal recommendation of EasyFill’s shelving system demonstrate the growing demand for efficient shelving solutions in South Africa.
For further information contact
Tobias Sjölander
Chief Executive Officer
+46 70 660 54 23
tobias.sjolander@easyfill.se
www.easyfill.se
www.easyfillcorporate.com
About the EasyFill Group
EasyFill AB is a Swedish listed company that uses Swedish patented innovations to reduce food waste in grocery stores around the world by up to 40%. EasyFill is an innovation-driven company with a main focus on developing products that simplify the handling of goods in stores and restaurants. All products the company manufactures and sells are patented in the major markets in the world. Sales take place through the company's own companies, through retailers and together with manufacturers of soft drink refrigerators and refrigerator furniture manufacturers who in turn resell their products with EasyFill's products installed around the world.
EasyFill has been listed on Spotlight Stock Market, Stockholm since May 2007.